IRVINE, California – (BUSINESS WIRE) – A new era of hospitality has dawned in Irvine with the debut of the Hotel Irvine Jamboree Center, an independent lifestyle hotel that promises the intimacy and personalization of a boutique with the service, quality and consistency of an industry-leading hotel.
Drawing on the superb design and operation of Irvine Company Resort Properties, the Irvine Hotel caters to the needs, individuality and demands of today’s diverse business, social and leisure customers as a home away from home in the heart of Southern California.
At the Hotel Irvine, guests no longer have to check their lifestyle at the door as they can find something for every interest. For business and private meeting guests, the hotel’s location in the heart of Irvine’s dynamic business scene – just minutes from John Wayne Airport, where the 405 meets Jamboree – means that personal time can be designed and enjoyed to the full. Step inside and experience one of America’s most extensive urban network of trails for hiking, jogging, and biking. Dining, entertainment and world class shopping are minutes away at the Irvine Spectrum Center and Fashion Island. Or do business by combining a round of award-winning golf at Tom Fazio-designed Oak Creek Golf Club. Enjoy a drive along the Newport Coast and explore the arts and culture unique to Southern California’s charming coastal communities. Family activities at Newport Harbor, Disneyland, and many other Southern California attractions are minutes away.
“We are excited to reinvent an Irvine landmark with a contemporary hotel experience that addresses today’s business and social needs in an environment that takes full advantage of our Southern California lifestyle,” said Ralph Grippo, president of Irvine Company Resort Properties. “Regardless of whether you are with us on business, for a meeting or a private event, celebrating a special occasion or on vacation, your experience at the Hotel Irvine will reflect your individuality and your unique interests.”
The lifestyle experience of the Hotel Irvine is at the center of a rebranding and reinvestment initiative on the 536-room hotel. The philosophy behind the initiative is contained in the statement “We put the self in you”, which is reflected in the hotel’s unique logo. An orange “I” in “Irvine” symbolizes the individuality of each guest.
Along with the new brand identity, a new marketing campaign will bring the Hotel Irvine brand to life through a new visual language, a redesigned website, an emotional online and print advertising campaign and guest initiatives throughout the hotel. Starting this month, guests will be able to participate in iPrefer, a loyalty program that rewards travelers with points for qualifying stays at Hotel Irvine and other participating independent hotels. iPrefer points can be redeemed for authorized room bookings and upgrades, free internet, food and drink offers, and priority early check-in and late check-out. The launch of the iPrefer loyalty points program reflects the Hotel Irvine’s commitment to its diverse and loyal clientele.
The Irvine Hotel Lifestyle experience is also brought to life through a targeted reinvestment program that focuses on redesigning guest rooms that reflect the comfort and functionality of the lifestyle and all banquet and meeting rooms – including the hotel’s 14,700 square foot ballroom , the largest in Irvine – freshen up the lobby, lounge, cafe, restaurant and outdoor social areas. New color palettes, inviting and spacious indoor / outdoor areas and contemporary design will welcome business, social and leisure customers to their new stylish and lively haven.
Upon completion, guests will experience a contemporary flow on the first floor that connects a sprawling lobby with interactive common spaces ideal for business purposes, socializing, or simply for a moment of energy supply. The hotel’s outdoor space is also being converted into a social center for events or relaxation that revolves around a sparkling pool deck with an outdoor fireplace. The 6ix Park Grill, the on-site restaurant that offers reinvented Californian cuisine, integrates seamlessly with the pool and outdoor fireplace to take advantage of the region’s ideal year-round climate.
The reinvestment of the property draws on the design, planning and operating skills of the Irvine Company, which also owns the resort on Pelican Hill, the Island Hotel Newport Beach, prime office workplaces in the Jamboree Center, retail malls like Irvine Spectrum and Fashion Island and operates apartment communities – all just a few minutes away from the Hotel Irvine.
As a long-term investor in Irvine, the Irvine Company aims to strengthen Hotel Irvine’s role as a beacon for the community by serving as a social hub for charity gala, weddings, and family, religious and cultural celebrations.
“We were part of that community from the start,” said Grippo. “The Irvine Company is known for its long-term commitment to Irvine, the quality of its properties and the high level of exceptional service. Our guests at the Hotel Irvine cannot expect anything less. ”
Hotel Irvine is run by an experienced team of fresh executives and familiar faces, including staff who have been with the property for 25 years. General Manager JD Shafer, a 25-year-old hotelier known for community engagement and career highlights with leading hotel brands, leads and plays a key role in Hotel Irvine’s rebranding and reinvestment initiatives.
“This is a rare opportunity to reinvent a hotel landmark that focuses solely on the individuality of the diverse clientele that will make this their home away from home,” said Shafer. “At the same time, we have the luxury of an experienced team that has made this hotel what it is and that will help make it even better.”
In October, the Irvine Company, which has owned the 536-room property since it was built in 1985, announced plans to take over management of the Hyatt Hotel Corp. to take over. The Irvine Hotel is now part of the Irvine Company Resort Properties lifestyle property collection, which includes The Pelican Hill Resort, the Island Hotel, Oak Creek Golf Club and the Newport Beach and Northern California marinas.
To find out more about Irvine’s newest and most exciting hotel, visit Hotel Irvine online at www.hotelirvine.com. To make reservations or to book your next meeting, wedding, or other event, contact the hotel at (949) 975-1234.
ABOUT IRVINE COMPANY
The Irvine Company, California’s leading real estate company, is known for its award-winning master-planned communities, portfolio of high-quality investment properties and leadership in conservation. The company’s growing portfolio includes office, apartment, retail and resort properties in major California markets including Orange, San Diego and Los Angeles counties and Silicon Valley. The company is admired as a land steward and has maintained more than half of Orange County’s historic 93,000 acre Irvine Ranch – more than 52,000 acres total. The privately owned company dates back to 1864.